In a move that shocked the marketing world, Russell Brunson announced he has purchased all of Dan Kennedy's intellectual property.
Brunson is known for his work in digital marketing, and is the founder of ClickFunnels. He has sold over $100 million dollars of his own products and services, and offers a widely successful affiliate program which has paid out over $100 million dollars to date. He is also the author of three best selling books: DotCom Secrets, Expert Secrets and Traffic Secrets.
His newest acquisition includes all of Kennedy's books, audio programs, webinars and other combined works.
Many people regard Kennedy as one of the most prolific copywriters in history. He has taught his tactics to some of today's most well-known entrepreneurs, including Tony Robbins, Jay Abraham, Frank Kern, and others, earning him the moniker "The Millionaire Maker." Dan Kennedy is widely regarded as the "Father of Modern Copywriting," with his works having sold more than $500 million in goods and services around the world. Dan Kennedy has also been enlisted to assist some of the world's most well-known companies, including Infusionsoft, Intuit Quickbooks, and even Walmart.