We conducted a 3-month experiment where we analyzed 24 YouTube channels for 90 days.
After gathering data on 23 software YouTube channels we utilized a few metrics, such as subscribers count, lifetime views, last 30 days' views and videos, and lifetime videos.
Then we analyzed ratios like number of views per video, number of new subscribers per video and number of views per subscriber.
After devising the channels into three categories we identified top performers, analyzed each channel on its own and then combined the data to find some unique insights.
See the analysis in the video below
More clips from Good Morning Marketers Episode #10
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