Debates over this year's top social media app have been going around lately. Although famous sites like TikTok are killing it, there are gems that you have yet to discover.
Social media networks are essential in digital marketing. They are no longer solely used for communication but for various opportunities. Some networking sites gain massive users due to their impressive content recommendation algorithms, which makes it difficult to get off their platforms.
It is rare to find apps that promote realness these days. Hence, some users are venturing out to more mainstream-breaking ones. If you are looking for the top social media alternatives, we got you covered below.
Mastodon
If you are looking for a Twitter alternative, that’s where Mastodon comes in. Like Twitter, it is a micro-blogging platform but with a user-managed server. In other words, it is a non-commercial social network with a decentralized system.
You can make your own server for whatever you like without fearing censorship. The good thing is it has the same function as other networking sites. It allows you to share media, tag other users, and follow users.
Its chronological feed can be its greatest boon. The reason is its algorithm pops up updates based on the latest deals. It does not target your preference and its relevance based on your data and interests.
Thus, there are no tech and ads influences on what you are seeing in your feed. Everything is according to who you follow, which opens a like-minded community.
Check out their beginners' guide to learn about how Mastodon works.
Life360
The whole functionality of Life360 lies in its location-sharing system. It is an application that enables you to keep track of a member of your "circle."
On its website, it states that the direct market of this application is families. Most of all, it allows you to monitor your family members for safety purposes. Plus, it has real-time speed monitoring, roadside help, and a crash detector.
It has added new features like ID theft protection, SOS alerts, and travel planning. In short, you are availing of assistance right at your fingertips. True to its tagline, it brings families closer together.
BeReal
BeReal, a new social media platform that became number 1 on Apple's app charts in July of 2022. According to Bloomberg, BeReal ranked first in the social media category. This is despite users reporting the app crashing on use.
So what makes the BeReal app special? First, all people on the platform must take a photo within a two-minute window each day. No filters and edits, only the raw photos. It labels itself as an 'anti-social media' app with its direction. And that has resulted in many people wanting to try it.
Following it, many social media platforms are imitating BeReal's premise. Instagram and Snapchat have introduced a dual photo feature, like BeReal.
Social media platforms nowadays are full of various content, and some are pretentious versions of reality. Most users post online not to document but to impress. And that leads most users to follow the editing trend and try to impress others.
BeReal sets itself as a new platform that introduces an organic view of other people's perspectives. And that speaks volumes about how we should view the future of social media platforms. In other words, one must enforce the organic feel within social media channels.
In conclusion
Exploring new social media networks is never a bad idea. There are more functional apps out there waiting to get their breakthrough discovery. The thing about social media nowadays is they no longer live up to their purpose. Sometimes, they create more harm than good, such as social withdrawal, addiction, etc.
Luckily, the applications above are your saving grace. They guarantee you genuine functions. Without a doubt, they are the top social media apps this year.
See the video below for our full coverage of the BeReal app, including its pros and cons.
Clips from Good Morning Marketers Episode 15
Gallen Ray Canillo
A versatile writer with tenured experience in journalism, content, and creative writing. I write streamlined content that boosts audience reach and conversion rate.
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